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Senior Marketing Advisor

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Public Transport Victoria

About Public Transport Victoria (PTV)

Public Transport Victoria (PTV) is a statutory authority that acts as a system authority for all public transport and an advocate for public transport users. We are a single contact point for customers wanting information on public transport services, fares, tickets and initiatives. PTV aims to improve public transport in Victoria by ensuring better coordination between modes, facilitating expansions to the network, auditing public transport assets, promoting public transport as an alternative to the car.

To put this in perspective:

  • We have a hand in over half a billion trips across the public transport network annually
  • We facilitate 1.6 million trips a day
  • We move hundreds of thousands of people around the state daily

In practical terms, we move people towards many of life's most meaningful experiences, whether it be work, education, social engagements, play, or Melbourne's key attractions (e.g. Australian Open, AFL games, Royal Melbourne Show... take your pick). When masses of people need to get from point A to point B - know that PTV has played a role. While our core business is public transport, we are also working toward a much bigger, longer-term and impactful agenda. We are contributing toward Victoria's liveability and economic development.

While we are continuing to learn and improve, we do in-fact pull off some pretty amazing things. So, if contributing toward Victoria's future excites you, take this ad as an invite to come and work with us. 

About the role

This position will be responsible for the management and delivery of key marketing activities including execution of advertising and marketing campaigns, education and community engagement activities.

What we're looking for

  • Strong experience in conceiving, developing and implementing creative marketing campaigns that target specific market segments and provide return on investment.
  • Demonstrated flair and creativity in the communications field in marketing initiatives including community events, education and sponsorship initiatives.
  • Ability to think beyond traditional strategies for communication and to be proactive in identifying opportunities for policy and systems improvement.
  • Project management expertise associated with the implementation of marketing programs including budgeting and logistics.
  • Advanced communications skills in writing, editing and producing high quality briefs and proposals.
  • An understanding of the Victorian public transport system and political environment.

What you'll get in return

In return, you will be joining one of Victoria's most reputable government organisations who will support and develop your career within the organisation.  On offer is a very competitive remuneration package, modern state of the art offices and the opportunity to develop your career with one of the best government organisations within the industry.

Qualifications

Mandatory

  • Tertiary qualification or equivalent experience in marketing, public relations or a related field

How to apply

Please click the ‘Apply Now' button below.  Your application must include a cover letter and separate resume (MS Word compatible).  For further information about the role, please refer to the attached position description and capability framework documents.

Applications close 11:59 P.M. Sunday 13th January, 2019

Emailed applications will not be accepted.

Unsolicited recruitment agency applications will not be accepted.

Public Transport Victoria is committed to fostering a work environment that is inclusive and supports diversity and flexibility. We are proud to be an equal opportunity employer.

 

 

02/01/2019 $0 CBD & Inner Suburbs Melbourne Australia 1 Marketing & Communications
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