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Marketing and PR Manager

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Imperium Capital Group Pty Ltd

Imperium Capital Group is a private investment group, that owns and manages a diversified portfolio of businesses. We recently acquired a significant travel technology group and adventure travel agency network; and are pursuing an active growth strategy. We now have an exciting opportunity for a Marketing and PR Manager!

Our portfolio of companies includes PeterPans, Back Packers World Travel, Adventium Technology, Eichardts, The Travel Project, and Elwood Bathers to name a few!!! We have our own inhouse agency servicing our internal companies and many external clients Adventium Digital.

Reporting to the Agency Director of Adventium Digital as Marketing and PR Manager, your focus will be on travel, adventure, hospitality and technology industries. You will also manage all of the Strategic Marketing and PR requirements for the Imperium Group businesses and external clients.

Key responsibilities:

  • Develop marketing strategies tailored for specific businesses focus on travel, adventure, hospitality, technology
  • Design, develop and deliver effective communications and public relations activities, including media releases, newsletters and advertisements
  • Unify all messages around the business units strategic plans to create positive awareness about products services experiences and key events that each business unit
  • Write and approve all Group communications and respond to media enquiries
  • End to end event management as required
  • Cultivate relationships with journalists, public figures and relevant industry organisations in conjunction with the business unit responsible executive.

You will need:

  • Qualification in journalism, PR or marketing
  • Experience in a similar role managing marketing and PR and developing relationships with key stakeholders, clients, media and industry partners
  • Established relevant networks travel, adventure and hospitality
  • Exceptional oral and written communication skills, interpersonal skills and professional presentation
  • Capacity to work under tight time pressures and maintain high level of accuracy
  • Experience using social media as a strategic brand positioning and messaging channel
  • Strong computer literacy

02/01/2019 $0 CBD & Inner Suburbs Melbourne Australia 1 Marketing & Communications
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